OUR TEAM

FREYA SIMMS, DIRECTOR, GONG COMMUNICATIONS; MANAGING DIRECTOR, GONG MUSE

Freya’s career in the art and luxury world began as press officer for Christies Fine Art. In the intervening years she has also worked in-house for both Bonhams and Sotheby’s where she rose to become Head of Marketing, Press & Special Events in 2002. On the agency side Freya earned her spurs at art specialist Cawdell Douglas, returning to agency life eight years later at Focus PR where she was an Associate Director working across art and luxury brands including the Fine Art and Antiques Fair at Olympia, The British Luxury Council, The Affordable Art Fair, Clarion Retail and Ceramic Art London. It was from there that she was poached by her client Clarion in 2005 to be Fair Director, managing all aspects of the renowned Art and Antique fairs portfolio held at the Olympia Exhibition Centre. This included being responsible for a combined turnover of £4.2million, managing a team of 10 staff covering all aspects of delivering the show including: sales, operations, vetting, security, marketing, PR and events.